Meet Australia’s most influential people!
Well, follow social media anyway.
media released a list of the 20 most influential Australians on social media – and there are some surprises.
media clarified that the list is not simply “a list of Australia’s top influencers, but a list of those most influential to the Australian public on social media.”
They align with data from the vehicle intelligence and data analytics company, Meltwater, and filter it using specific criteria, including whether they must be Australian with a “creator” or “business” profile career” on Instagram, a minimum of 400,000 followers across all social media platforms, a minimum of 30 percent of the Australian audience, or at least 14 percent, when the individual’s follower count exceeds 3 million and their influence score is above 98.
Read on to see them all.
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