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‘Metaverse’ Might Be Word of the Year, Johnnie Walker Launches NFT and Mattel Creates NFT Marketplace


Welcome to This Week in the Metaverse, where Luck synthesizes the most interesting news in the world of NFT, culture and virtual world. Email marco.quiroz-gutierrez@fortune.com with tip.

Despite the short workweek in America because of Thanksgiving, there’s no shortage of news. The cryptocurrency token of the Argentina national football team fell off a cliff, Rockstar Games disagreed with the NFT, and the “metaverse” was shortlisted for word of the year competition in the Oxford English Dictionary.

While the holiday is usually a time to watch football with the family, the World Cup has had some people tuned in to watch a different kind of football (or soccer).

Admittedly, I usually cheer for the US and Mexico in the four-year, month-long tournament, but Argentina’s shock defeat to Saudi Arabia in the group stage of this week’s World Cup left me dismayed. doubt.

It also apparently shocked a bunch of crypto investors, who sold off Argentina Football Association fan tokens shortly after Tuesday’s losses, causing it to plummet more than 20%. The token is one of many crypto assets sponsored by professional football teams that give fans the opportunity to vote on the (mostly minor) decisions the club makes and receives. reward. Some clubs like FC Barcelona made millions of dollars from selling fan tokensas they have quickly become a new source of revenue for sports teams.

However, others are not excited about Web3 technology. Rockstar Games, creator Grand Theft Auto video game series, said it would ban crypto and NFT are from Grand Theft Auto fan server. Some player-run servers have NFT built in to give some players special cars and weaponsbut now that is no longer allowed.

This early year, Minecraft developer Mojang Studios says the Microsoft-owned game will no longer allow NFT on its servers, leaving several popular projects built on Minecraft master sewing, like NFT Worldtall and dry.

Finally, the “metaverse” is Officially a Top Candidate for the Oxford word of the year. Like us mentioned last week, the number of trademark applications for metaverse applications has skyrocketed, and it’s no secret why. As Meta continues its mission of building VR metadata and other things like Sandbox and Decentraland working on Web3 versions, more and more companies and individuals want to participate in this activity.

Oxford University Press, which publishes the Oxford English Dictionary, will host a public vote from November 22 to December 2, where “Metaverse” will compete with “#IStandWith” and “Goblin Mode” for word of the year.

In other news:

Johnnie Walker and music company 88tank Johnnie Walker Blue Label NFT limited edition release BlockBar.com this week. Bottle design created by streetwear designer VANDYTHEPINK. On Tuesday, Johnnie Walker released a limited number of NFT bottles of Johnnie Walker Blue Label priced at $355, Which users can sell on the BlockBar marketplace or exchange for a physical bottle.

Courtesy of Johnnie Walker

From November 27 to December 3, publish Web3 nft now and urban revitalization organization General Mana is taking over 12 buildings and two blocks in Downtown Miami for an immersive experience with artists, community partners, speakers and performers. Portal: A Web3 . CapitalSponsored by MoonPaywill showcase experiences from art, games, music, culture and fashion, according to nft now CEO and Editor-in-Chief Matt Medved. “It comes from this unifying principle that things are always better together, especially in a bear market,” he told Fortune.

metaverse platform SandboxA subsidiary of Brand Animocaannounced sell digital real estate 1,900 lots for those interested in owning a piece of the virtual world. The plots are located in a new residential area Sandbox and famous by 14 brands and celebrities. The sale will begin on November 24 and run in three installments until 2023. Potential buyers can purchase a plot of land near the experience sites by Paris Hilton, TIME, Tony Hawkand Snoop Dogg.

Courtesy of the Sandbox

blurcreator of Hot Wheels and Barbie doll, launched its own NFT marketplace This week is built on Flow block chain. The new marketplace will not require buyers to use cryptocurrencies and will integrate a peer-to-peer trading platform in early 2023. On December 15, the company will release the first collection of NFTs on the new platform. , a series of hot wheel NFT starts at $25 for a seven-pack, which can include cars from the likes of McLaren, Chevrolet, Honda’s motobikeAston Martin, Oldsmobile, Pagani and Cadillac.

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