Here is an excerpt from us Pokémon History characteristic
Pokémon is owned by several companies, resulting in a complicated relationship between the valuable brand and its parent. When asked if he could explain the relationship between Game Freak, Nintendo, and The Pokémon Company, while visiting Game Freak in 2017, co-founder Junichi Masuda turned to a whiteboard in the background to give his explanation.
After drawing circles for Game Freak, Nintendo, and former producer Creatures, Masuda explains. “Strange games? We develop all the major Pokémon games. Originally, Creatures, they were the makers of the games. Nintendo was the game-seller-distributor. So that’s the structure.” the original Pokémon game. In terms of who owns the rights to the game, it’s these three companies.”
Today, Creatures primarily handles the Pokémon card game, and The Pokémon Company was founded in 1998 – shortly before the release of Pokémon Gold and Silver – to manage the brand and all of its merchandise. In terms of genuine ownership, Masuda said it’s a third for Game Freak, Creatures, and Nintendo. “It’s a bit more complicated than it is in certain situations, such as the production role Creatures holds that originally belonged to the Pokémon Company, and a percentage of the rights that come with that should have a There’s a certain amount of complexity and that depends on the project, but there’s no way Nintendo and The Pokémon Company are putting pressure on Game Freak or anything like that,” Masuda said.
Masuda specifically points to Game Freak’s relationship with Nintendo as a friendship, which is why Game Freak only makes Pokémon games for the Nintendo platform, even as its other projects release with publishers. other publishing for other platforms. “People really know Nintendo; having a familiarity with the brand and they have that really strong brand and the Pokémon associated with that brand and being associated with that brand is very important,” Masuda said.
When asked if Pokémon will ever appear on another platform, Masuda said that is highly unlikely. “At least with Pokémon, we really feel that partnering with Nintendo is really important, especially with Pokémon titles, so I don’t think that’s going to happen.”